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PROPOSAL FOR
TRAINING
Thanks
for the opportunity to provide a proposal for Training Services for your
Team. My intention is that you find the Training efforts I propose to
be thorough in providing resources to address your needs, and effective
in its manner of delivery.
As you
may have probably experienced, it's not enough to just deliver a Training
experience or Keynote address to your Team. The only measure of success
of any training effort is the behavior that is changed, and the results
that are produced from that behavior.
That
is why I believe in customizing the effort to meet the individual needs
of each participant, and providing a structure to effectively bridge the
gap between exposure to new ideas and their application of those ideas
in the field where it counts.
The
training and keynotes I conduct are based on Modeling the most
resourceful beliefs, strategies and skill sets from the best and most
productive members of your team. We then create a climate and structure
in the Training experience to duplicate these points of view and strategies
throughout the rest of the team.
The
more specific the strategy or skill set is that we can identify, the easier
it is to train and compel another player to use it. This is why our
first discussion is the most important aspect of the effort. I will
assist you to identify and prioritize the most effective strategies that
are utilized already, and tell you how we empower the whole team to make
them their own.
Only
then can we compel each player to want to contribute his or her best
strategies to the rest of the team as well. The end result is a constant
flow of new ideas and improvements to create effective business practices
that are sourced by the people actually using them. Specific
strategies and results are what are most certain to get other peoples
attention. Nothing speaks louder than success.
My relationship
with you as a member of your team is pivotal. We tag-team to provide
"Turbo Coaching" and influence the participants to make the changes
in behaviors and habits that truly produce the results we desire.
Please call ahead with any questions or points you'd like to discuss further,
otherwise, I will look forward to speaking with you in a few days to schedule
a meeting or conversation over the phone.
Thank
You for Your Interest!
Successfully
and Positively Yours,
"Jimmy
Z" Zawiski
President

PROPOSAL
FOR TRAINING
PHASE
I - Kicking Off The Sessions
The
first phase of the Training sessions begins with a three and a half hour
Building Bridges Workshop. This Kickoff session is designed
to lay out the foundational principles and beliefs to create the Teams
commitment to reinforce and consistently improve their skill sets.
It will
also start them off with some immediate feedback on the power of integrating
new skills and beliefs into their existing sales generating or Management
process, culminating with the exciting physical metaphor of Board-Breaking
to demonstrate their ability to immediately apply what they have learned.
The
content of the session is as follows:
The
Building Bridges Workshop
Communication
Tools for Optimizing Customer and Colleague Relationships
Out
of this session the participants will learn and utilize:
-
The Power
of Modeling: How to elicit and duplicate the Beliefs, Strategies
and Physiology of excellence to produce outstanding results in a fraction
of the time it takes others to develop the same level of results from
scratch.
-
The Personal
Performance Model: Recognizing how four innate abilities we already
have;
1. Our ability to tap into and manage our Mental and Emotional "States"of
mind, as well as induce resourceful "States" in others,
2. Our ability to read and relate to people to create greater Rapport,
3. Our ability to create certainty and Belief in ourselves
and in the mind of our colleagues and customers, and
4. Our ability to improve and develop new Skill Sets. We will
discover how each of these four abilities effect each other positively
and negatively by feeding or draining our ability to generate resourceful,
productive behavior.
Participants learn specific ways to be more proactive in harnessing
and using these abilities to empower themselves to consistently produce
outstanding results with others..
-
The Pain/Pleasure
Principle: How what we unconsciously link pain and pleasure to
directly effects our performance and productivity. You learn not only
to be more aware of this dynamic in your life, but how to use it effectively
to destroy old limiting behaviors and habits, and how to condition
and reinforce new habits and skills for success.
-
Stretching
your Comfort Zone: Each participant will shift from linking pleasure
to staying in their comfort zone and pain to doing what's uncomfortable,
to linking pleasure to the stretch and pain to being complacent. They
also recognize a direct correlation to their growth curve and how
to impact it. This serves as a great pre-frame for the impact of the
Board Breaking Exercise to follow.
- The Board-Breaking
Experience!: The session culminates with a physical metaphor that
they will never forget! Each participant will demonstrate what they
learned by modeling the Beliefs, Strategies and Physiology of a Ti-Kwan-Do
Master and breaking a 1" board with their bare hands!
To make this
experience even more meaningful, each participant will write a goal,
quota or limitation that has been stopping them in the past on the
board such as procrastination, fear of rejection, a specific sales
goal or even a health issue etc. to break through and create a line
of demarcation where they will stop no more.
Their Team Leaders
hold the board while we video each participants board break so they
can have an outstanding reference of themselves stepping up and doing
whatever it takes to get the job done!
Phase
II - Reinforcement and Consistent Improvement
The format for the
Training is flexible to fit your needs and logistics. We conduct one to
two hour Turbo Coaching Skill Sessions at a conference in
breakout rooms or as a stand alone group session.
In our experience,
the most effective format is a fully customized two or three day immersion
for training that really changes behavior. A follow up session one week
to one month later is optimal to increase accountability and carry over.
The Skill Sessions
we draw upon are on a variety of topics identified by you and the team
in advance to be of greatest impact on the overall teams performance and
productivity.
We prioritize your
specific outcomes and custom tailor each session to facilitate an easy
application of the skills to their roles and job process. One to three
hours of Customizing time on the phone or in person in Chicago is included
in the Training fee. Some sample topics that can be utilized are:
Turbo Coaching
to Increase Sales and Performance
-
Turbo-Coaching
for Sales People: These sessions dissect
and flowchart every aspect of the Cycle of Your Sales Process and
identifies the highest priorities and opportunities for growth and
improvement.
The group dynamic creates "Models" of the best of the best
practices of your Team as well as in your industry for that matter,
and compels each Team Member to capture the best ideas and strategies
in a duplicatable 3X5 "Flash Card" format.
They then participate in
a Team Dynamic to
"Stand and Deliver" what they've captured in front
of the class to compete who can contribute the most value to the rest
of the team. These sessions can be recorded on video and audio tape
with the documentation for reinforcement after the class, as well
as being used as Training Tools for future hires to get up to speed
fast!
- Turbo Charging™
Your Sales Cycle:
This session uses Sales DOTS where each participant will
identify every step of their Sale Cycle creating priorities for improvement
based on the Skill Sets that will make the biggest difference for them.
The Team then brainstorms the best strategies to improve their closing
ratios
.
- Skill Set Inventory:
The group identifies the most productive skill sets and habits,
then rates themselves on where they are at now, and where they want
to be. We then write out a plan to develop the skills and what evidence
would result to measure it by. We will also establish a buddy system
to support each other with their new commitments to improve.
- Prospecting
and Referrals: The Winners Edge: A brief overview and examples of
an effective prospecting system and how to best use it are discussed.
Then, we discuss Profiling a "Class A" prospect, Asking for Referrals,
Nest-egging Techniques, and how to develop a system to succeed
in managing your prospects, customers and territories.
They will be challenged to improve what they are currently doing to
manage their Prospect/Client base for modeling by others at the next
session. Jimmy Z's 12 Step Process for generating more referrals is
proven to optimize your time, productivity and earning potential.
- The Art and
Skill of Reading People Based on Values & Lifestyles: The standards
for most national advertising is based on appealing to mass groups of
people who share similar values and lifestyles. This session will give
you insight to reading peoples values and needs, and how to adjust and
frame your communication to appeal to those values.
- Rapport & Influence:
The Mark of Excellence: We discuss the keys to reading your prospects
to create a deep and meaningful rapport;the four primary Communication
Styles, (Visual, Auditory, Kinesthetic and Digital) and techniques to
adjust your style so that the customer can relate to you better, because
you are relating to the customer better. We will also discuss Matching
and Mirroring Techniques to build unconscious rapport.
- How to Make
Contact and Get Their Interest and Attention: We
discuss their best strategies for making it rain prospects; effective
systems for managing those prospects; their best strategies to contact
them; Ways to create interest to make them want to here your message;
and Credibility builders to make them glad you're meeting with them.
- Telephone Techniques
of Top Performers: Strategies to make the most of your phone time;
tracking techniques; tools of the trade; ways to get thru the gatekeeper;
effective script outlines to get your result; effective ways to put
yourself in the best "State" of mind to be productive.
- The Art and
Skill of Asking Good Questions to Qualify and Probe for Your Customers
Needs: Profiling techniques to keep you calling on your most qualified
prospects first; Understanding "Gambits" and how to pre-plan your customers
greatest needs, Masterminding the best questions to induce pain and
pleasure "States" of emotion to motivate your prospects to buy now;
How to utilize product knowledge to create quality leading questions
to communicate value and solutions to their needs.
- Creating "Turbo
Teams™ to capture and communicate product knowledge: An awesome
strategy to rally the Team to learn, share and utilize product knowledge
with each other to communicate value to the prospect.
- The Art and
Skill of Trial Closing Your Way Through the Sale: The Team rallies
to brainstorm, capture and drill their best ideas for; Opening Trial
Closes; Trade-off Trial Closes; Nail Downs & Future Based Trial Closes.
- The Art and
Skill of Assuming The Sale From the Beginning: This session discusses
strategies to assist you to know your outcome for each aspect of the
sale; Framing skills to assume the sale and create certainty in the
mind of your prospect.
- The Art and
Skill of Closing and How: Closing Questions that Make Sales: The
Team rallies to brainstorm, capture and drill their best closing questions
and strategies to close sales. We'll cover some of the classics, but
more importantly, we work them over until they become their own and
they can use them at will. When they have them down their confidence
and closing ratios go up!
- The Art and
Skill of Turning Stalls and Objections Into Sales: The strategies
taught here are to train the salesperson to handle any potential objections
in advance, and any that do come up, you learn to effectively isolate
the objection to springboard to the sale while building rapport and
taking care of the customer.
Understanding and utilizing this strategy transforms a salesperson from
linking pain to objections to developing an inner confidence in their
ability to serve the customer and thus linking pleasure to objections
because they know they can handle any concern or consideration the customer
may have. Absolutely a priceless skill with many tangible and intangible
returns!
- The Art and
Skill of Generating a Referral Based Business That Makes More With Less
Time: This is one of the most effective strategies I can possibly
teach you. You will learn some simple strategies for developing bridges
to take you from the presentation to the request for referrals.
It also works in any networking opportunity when you've met someone
for the first time. The Team rallies to profile their best customers
and then captures a list of bridges and promptings. They then capture
the information as well as an icebreaker for each lead that assists
them to ride on the coat tails of relationship and rapport that the
referral giver has with the prospect.
You will get so much confidence in your ability to get referrals that
you will ask at every single opportunity you come across. This is truly
a priceless strategy!
Other
topics to Turbo-Charge Your Sales Cycle are addressed and flow
charted with the following questions:
-
How
can I make it rain even more prospects and contact them effectively??
-
What are
the Telephone Techniques and Rituals of the Top Performers in my field??
-
What
and How can I find out more about my prospect in advance to serve
their needs better and build more trust and rapport??
-
How
can I get them even more interested in what I have to offer right
away??
-
How
can I create even more credibility for myself, my product, service
& company??
-
How
do I find out their greatest challenges, goals and ways to serve them
well??
-
What
solutions can I provide??
-
What
are my summary trial closes??
-
In
what ways can I assume the sale??
-
In
what ways can I most effectively turn objections into solutions??
-
How can I create so much value for my customers that they are compelled
to constantly provide me with referrals?
Turbo Coaching
for Effective Time & Task Management
-
Time
Use Capturing Vehicle: Each participant
uses a simple instrument to capture how they are currently using their
time in their role. They then map it against their High-Payoff activities
to discover limiting beliefs of pain and pleasure associated with
behaviors that impede their productivity. The study lasts two weeks
with a target of capturing 5 or more days for analysis.
-
Principles
of Effective Time Management: A brief overview of the principles
of Capturing activities and commitments, Prioritizing, and Plugging
them in to their schedule. This is mostly designed to be a pre-frame
for what we will discuss further in The Planning Cycle.
-
Time Use Analysis:
Participants capture two weeks of information to establish new
standards and identify benchmarks for improvement by increasing high-payoff
activities and decreasing low payoff activities.
Participants discover how the increased accountability influenced
them to stay focused on high payoff activities. They find it hard
to believe how much time is easily wasted in a day/week, and how much
more productive they can be with better habits and greater focus on
high payoff activities.
We summarize the time spent in each activity with a summary form and
identify area for improvement I then challenge them to turn these
new insights into new skills and then into new habits by "working
them" for another week.
-
The Time Picture:
Participants set goals for what kind of time they will utilize
in each aspect of their role such as Face to Face Sales calls, Prospecting
new business, Servicing customers and writing up orders in a given
day/week. We also discuss how to stay out of low payoff activities
and principles of effective delegating. ¨
-
The Planning
Cycle: The discussion includes Principles of Effective Planning,
and we will walk through a weekly and daily planning cycle to establish
higher standards of managing their time and territory more effectively
and profitably. We will also discuss the pro's and con's of different
planners and prospecting systems.
Fees and
Terms:
-
The stand alone
fee for a three and a half hour Building Bridges Workshop
without any additional or follow-up sessions is based on the number
of participants, travel time from Chicago and the amount of pre-session
customizing required.
Considerable savings can be realized when combining these sessions
into a multiple day event and/or follow up sessions. A 50% deposit
is retained to reserve the date, and 50% is received two weeks prior
to the event date.
-
A Multi-Day event
is quoted based on number of sessions contracted, number of people
targeted and location of the venues.
-
Additional expenses
by your Company are limited to supplies consisting of Boards for breaking
(approx. $1.25 per person) and copying handout packets from supplied
masters for each session. The Training facility and related expenses
are also the responsibility of your Company.
-
The Sound System/Wireless
Mike/Power Point Projector/Screen & Laptop Computer required for
The Building Bridges Workshop can be provided in-house, contracted
from an outside vendor or through TurboCoaching.com for groups of
under 250. The fee is $450 plus freight/travel charges, and a set-up/tear
down fee of $100. An optional projector and screen for a Power Point
presentation is also available for $150. TurboCoaching.com/Creative
Achievement personnel will interface with any provider to assure quality
if contracted elswhere.
My goal
is to provide you with a training program that significantly changes behavior
and provides you a return on investment that is truly measurable. My efforts
and contributions are designed to dramatically impact the bottom line
profitability and performance of each member of the team.
I am committed to doing whatever it takes to reach that end with you,
such that the rewards of our efforts create a relationship that is mutually
valued more and more as time goes on. Please call my office with any questions
you may have, and set up a conversation to customize this training for
you Team.
Successfully and
Positively Yours,
"Jimmy Z"
Zawiski
President
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